SAN FRANCISCO, Calif., 30-JUL-2009 10:00 PM

Doppelganger, the developers of vSide, were acquired by Canadian company Hip Digital Media in August 2008 for a rumored $40 million after having spent over $26 million on the development of the platform and successfully attracting brands such as the Pussy Cat Dolls, Tyra Banks and MTV. Doppelganger was backed by leading VCs ComVentures, Greycroft Partners, KPG Ventures, Trident Capital, Draper Richards and Draper Fisher Jurvetson.

ExitReality acquired the platform and vSide virtual world to add to its suite of virtual worlds products. With ExitReality every existing website can be experienced as a virtual world, for example Facebook profiles become 3D apartments. ExitReality has integrated with leading social networks which has attracted brands such as Carls Jr., Hardees, WarnerBros and Paris Hilton.

“vSide have successfully created a fun high quality experience for its users with a focus on engagement, retention and yield. We were excited to find out when it comes to revenue per user vSide is in the league of other virtual worlds such as Habbo, IMVU and Club Penguin.” said Danny.

ExitReality is a privately-held company with offices in San Francisco, London and Melbourne Australia.

Terms of the transaction were not disclosed.

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Further media information contact: Lee Jabara ( lee@smartprcorp.com) ph: +1.347.535.0844 cell: + 61.418.319.068 or prweber@exitreality.com

ExitReality is not only limited to a 3D web experience, it also includes a 3D chat platform that allows you to chat with anyone across the 3D web.

‘Chat’ is a feature that is integrated into the ExitReality user interface that allows you to communicate with other people that are in the same 3D webpage as you. When you convert a website into 3D, you will be able to see others that are currently at the same destination.
Chatting in ExitReality allows you to meet other people with similar interests, strike up conversations, make contacts and travel across and meet other interesting people in 3D. You can arrange regular meetings with your friends to meet and chat on a webpage in 3D or strike up conversations with avatars that you meet along the way.
The following video is an example of how the 3D chat function works within ExitReality.

In addition to talking to other users you can interact in other ways by right-clicking on another user’s icon in the chat window, and selecting an option from the drop-down menu. Here are some instructions to get you started:

• Select the ‘Beam To’ option to instantly teleport over to where that user is located in the 3D space. You can also double-click on a user’s Icon to ‘beam’ to them.
• Select the ‘Whisper’ option to send private messages to other people
• Select the ‘Send Chat Macro’ option to ‘wave’, ‘agree with’, ‘dislike’ or ‘smile’ at another user. These chat macros will be published in the chat window and also cause you avatar to animate.
• If a user is being annoying, you can ignore them with the ‘Ignore’ option

There is more information on the ExitReality Chat feature at our Knowledge Base.
Chatting is an easy and fun way of meeting people with similar interests and the 3D experience is only possible through ExitReality. It is a free download and works on any website across the entire web.
You can get started straight away by downloading the ExitReality plug-in.